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CJ Wam

VP of Branding & New Market Development

C.J. joined FyterTech in 2024 after 25 years in various industries from power tools to outdoor power equipment. Her experience in various facets of marketing include brand management, channel management, and product management and her passion for the marketing discipline drives brand awareness and market share, along with seeking out the voice of the customer to deliver innovative solutions to the market. C.J. earned her bachelor’s degree in marketing from the University of Wisconsin - Milwaukee. C.J. lives in Cedarburg, Wisconsin with her fiancé Wayne, her two sons and a rescue hound. In her free time, she enjoys traveling, spending time in the Northwoods of Wisconsin, cheering on the Green Bay Packers and volunteering with various organizations like Stars and Stripes Honor Flight, Cub Scouts, the Festivals of Cedarburg and Habitat for Humanity - Ozaukee.

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